for industry-leading insights
Here's a look at what you'll learn:
How to fully optimize the mobile experience, including mobile web, app and responsive design
The importance of creating a single customer view for moving purchasers through the funnel
How to recover abandon purchases for immediate revenue lifts
Ways to activate great percentages of "just browsing" users into purchasers
The key tenets behind crafting a well-crafted checkout flow that can supercharge conversion rates
An in-depth look at best practices and strategies leading edge marketers are adopting and adapting to increase revenue for today, and for the long-term, through increasing purchase conversion.
The one thing that connects marketers of all disciplines, organizational backgrounds and experience is REVENUE. In today’s omnichannel consumer landscape, marketers must be smarter than ever with both short-term tactics and long-term strategies to drive conversions to boost their business’ bottom line.
Depending on device, customers behave – and especially convert – differently. Combating this “mobile conversion gap” is paramount to ecommerce success, and it’s why Sailthru has created this playbook for your success.
The Sailthru Customer Retention Cloudsm helps modern marketers acquire, grow, and retain customers. With over 1.6Bn global consumer profiles under management, Sailthru’s powerful suite of connected capabilities – including high-performance email, onsite personalization, mobile marketing automation, and unique integrations powering new customer acquisition – drives higher revenue, improves customer lifetime value and reduces churn. The world’s most innovative publishers, including The Economist, Business Insider and Mashable, and the world’s fastest growing ecommerce companies, including Rent The Runway, JustFab and Alex and Ani, trust Sailthru to help them succeed.